그라운드를 넘어 일상 속 다양한 굿즈와 함께하는 서울숲 ‘KBO ROAD’로 놀러오세요

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home > 뉴스홈 > 야구·핸드볼

그라운드를 넘어 일상 속 다양한 굿즈와 함께하는 서울숲 ‘KBO ROAD’로 놀러오세요: 2023.07.05 10:04 입력

<h3 style="outline: 0px; border: 0px; padding: 0px 0px 0px 16px; text-size-adjust: none; -webkit-font-smoothing: antialiased; font-size: 15px; position: relative; color: rgb(128, 128, 128); font-weight: normal; overflow: hidden; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; letter-spacing: -0.65px; text-align: justify; background-color: rgb(255, 255, 255);">- 노이신 작가와의 컬래버레이션을 통해 탄생한 캐릭터 활용해 다양한 굿즈 제작 및 판매<br>- F&B 브랜드 컬래버레이션과 경품 증정 등의 이벤트 진행<br>- 7월 7일(금) ~ 7월 16일(일) 10일간 오전 11시부터 오후 7시까지 운영</h3><div><p><table id="news_image" border="0" cellpaddin="0" cellspacing="0" align="center" style="border:1px solid #d2d2d2;margin-top:15px;margin-bottom:15px;"><tbody><tr><td><div style="margin:8px"><img alt="그라운드를 넘어 일상 속 다양한 굿즈와 함께하는 서울숲 ‘KBO ROAD’로 놀러오세요" src="http://spoexpo.com/PEG/2023/7/16885190223526.jpg" width="640" align="absmiddle"></div></td></tr></tbody></table></p><p><span style="background-color: rgb(255, 255, 255); color: rgb(51, 51, 51); font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; letter-spacing: -0.69095px; text-align: justify;">KBO(총재 허구연)가 팝업 스토어 ‘KBO ROAD’에서 일상 속에서 활용할 수 있는 다양한 굿즈를 선보인다.</span></p></div><div><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);"> </p><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);">KBO는 KBO ROAD에서 노이신 작가의 일러스트와 캐릭터를 담은 다양한 굿즈를 제작해 판매한다. 개성 넘치는 디자인과 드로잉으로 최근 많은 사람들의 뜨거운 반응을 얻고 있는 노이신 작가는 야구공, 방망이, 글러브 등의 다양한 야구의 요소들을 자신만의 색깔로 해석한 일러스트와 캐릭터로 KBO ROAD를 꾸민다.</p><div class="google-auto-placed ap_container" style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: center; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255); width: 694px; height: auto; clear: both;"><ins data-ad-format="auto" class="adsbygoogle adsbygoogle-noablate" data-ad-client="ca-pub-1488663061726418" data-adsbygoogle-status="done" data-ad-status="unfilled" style="margin: auto; outline: 0px; border: 0px; padding: 0px; text-size-adjust: none; 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outline: 0px; border-width: 0px; border-style: initial; padding: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; left: 0px; position: absolute; top: 0px; width: 694px; height: 0px;"></iframe></div></ins></div><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);"> </p><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);">KBO ROAD에서 판매되는 굿즈들은 모두 팬들이 일상 속에서 활용할 수 있는 데 초점을 뒀다. KBO ROAD의 일러스트가 담긴 티셔츠를 비롯해 다양한 일러스트와 캐릭터로 꾸며진 피크닉 매트, 러그, 맥주잔, 칠링백, 파우치, 그립톡 등은 모두 KBO가 야구장을 넘어 팬들의 일상 속으로 다가가기 위해 제작됐다.</p><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);"> </p><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);">일상을 아름다운 색깔로 꾸밀 수 있는 굿즈들도 준비되어 있다. KBO ROAD를 장식한 캐릭터들을 주인공으로 한 포스터와 뱃지, 키링, 스티커, 마스킹 테이프, 기념구 등으로 일상의 여러 부분을 다채롭게 꾸밀 수 있다.</p><div class="google-auto-placed ap_container" style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: center; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255); width: 694px; height: auto; clear: both;"><ins data-ad-format="auto" class="adsbygoogle adsbygoogle-noablate" data-ad-client="ca-pub-1488663061726418" data-adsbygoogle-status="done" data-ad-status="unfilled" style="margin: auto; outline: 0px; border: 0px; padding: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; text-decoration-line: none; display: block; background-color: transparent; height: 0px;"><div id="aswift_2_host" tabindex="0" title="Advertisement" aria-label="Advertisement" style="outline: 0px; 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outline: 0px; border-width: 0px; border-style: initial; padding: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; left: 0px; position: absolute; top: 0px; width: 694px; height: 0px;"></iframe></div></ins></div><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);"> </p><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);">방향제 전문 브랜드 ‘오센트’와 협업해 에어 퍼퓸도 판매한다. 미디어 아트 룸에서 체험할 수 있는 그라운드의 향기와 동일한 제품으로, 에어퍼퓸을 통해 언제 어디서나 그라운드에 오른 선수가 된 느낌을 경험할 수 있다.</p><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);"> </p><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);">맥주 브랜드 ‘한맥’ 체험존, 젤라또 브랜드 ‘비비도따’의 시그니처 젤라또 및 커피 판매 등 F&B 브랜드 컬래버레이션과, 스티커, 엽서, 띠부띠부씰, 부채와 같은 다양한 경품이 증정되는 이벤트도 준비되어 있다.</p><div class="google-auto-placed ap_container" style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: center; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255); width: 694px; height: auto; clear: both;"><ins data-ad-format="auto" class="adsbygoogle adsbygoogle-noablate" data-ad-client="ca-pub-1488663061726418" data-adsbygoogle-status="done" data-ad-status="unfilled" style="margin: auto; outline: 0px; border: 0px; padding: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; text-decoration-line: none; display: block; 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outline: 0px; border-width: 0px; border-style: initial; padding: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; left: 0px; position: absolute; top: 0px; width: 694px; height: 0px;"></iframe></div></ins></div><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);"> </p><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);">KBO는 이번 팝업 스토어를 운영하며 일상 속에서 활용할 수 있는 굿즈를 제작해 다양한 경험을 통해 야구의 재미와 의미를 더 많은 사람들에게 쉽게 알리는 데에 주력할 계획이다.</p><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);"> </p><p style="outline: 0px; border: 0px; text-size-adjust: none; -webkit-font-smoothing: antialiased; line-height: 1.625em; letter-spacing: -0.69095px; color: rgb(51, 51, 51); text-align: justify; word-break: normal; overflow-wrap: break-word; font-family: "맑은 고딕", "Malgun Gothic", "Apple SD Gothic Neo", 돋움, Dotum, Helvetica, "Droid Sans", AppleSDGothic, Arial, sans-serif; font-size: 13.819px; background-color: rgb(255, 255, 255);">KBO ROAD는 서울의 역동적인 문화공간 명소로 꼽히는 서울 성수동 서울숲 인근 언더스탠드에비뉴(서울시 성동구 왕십리로 63)에서 7월 7일(금)부터 16일(일)까지 10일간, 오전 11시부터 오후 7시까지 운영된다.</p></div>

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